If you are familiar with SEOmoz than you know they publish quality information articles. Recently an article was written by Dr. Pete with an infographic of the Google Adwords landscape.
The biggest take away of the infographic is that shopping paid ads showed up on 19.1% of the queries that were used. Shopping ads is a relatively new feature but as you can see many companies have started to take advantage. Google has found yet another way to leverage their… Read More
PPC Keyword Selection
If you are thinking about starting a pay per click campaign than you will need to decide on the keywords that you will be bidding on. The keywords are the foundation of any good pay per click campaign and you want to bid on terms with the highest return on investment.
Watch this video to find out how to select the best keywords for your campaign.
If you have any questions about how to create a profitable keyword list or… Read More
Smart Phones: Weekly Roundup
Find the latest news the week of May 8th – May 13th 2012.
This week we will look at the growth of smart phones and how they can and will be used in the future.
This is pretty amazing the fact the so many people have mobile phones in non developed countries.
New More People Have Mobile Phones Than Electricity Or Drinking …
stephenslighthouse.com5/6/12
More People Have Mobile Phones Than Electricity Or Drinking Water. More People Have Mobile … This… Read More
Mobile Search Leads To Business
Network Solutions recently wrote a report called “How Are Businesses Using Mobile Marketing?” where they surveyed small businesses about their mobile marketing. There were a lot of interesting facts and figures that jumped out but there was one in particular that jumped out more than others.
According to Google mobile search leads to a purchase. Here are the stats that back up what Google has to say. A quarter of U.S. smartphone internet users who searched for local businesses on… Read More
How Mobile Apps Help You Stay In Front Of Customers
Mobile marketing has become white hot in the last year and it looks like the trend will continue to grow over the next 5 years. The growth of the smart phone market and tablet market has been incredible.
How Mobile Can Help your Business Grow!
Mobile marketing allows businesses to connect with people who are interested in your type of products and services and it takes your marketing to a whole new level. To help emphasize how mobile marketing and… Read More
Mobile Apps For Business: Weekly Roundup
Find the latest news the week of April 28th – May 4th 2012. This week we will look at mobile apps for businesses. With the rise of smart phones and tablets mobile apps can help a business gain valuable real estate and build their brand on an uncluttered medium.
It is no surprise that small businesses are growing using mobile and are looking to expand their mobile marketing efforts…it works.
Small Businesses Credit Mobile Marketing With New Business Activity
www.mobilemarketingwatch.com5/3/12… Read More
5 Tips For Mobile Pay Per Click Success
If you have been paying attention than you know I have been ringing the bell for mobile for quite some time now. In my last post I stated that last year more than 50 percent of local searches were on mobile devices. Today, I will give you 5 important tips to make sure your mobile pay per click campaign is a success.
1. Start with Google
Google gets the most traffic so naturally you want to set your mobile ppc… Read More
Local Search and Mobile How It Impacts Local Business
There was an article that was written today by Brady Cohen on mobilemarketer.com that states that mobile devices and local search have reached a tipping point. If you are a local business owner take notice.
In his article he states that last year more than 50 per cent of all local searches were conducted via a mobile device. This is an incredible number and to be honest I did not realize that it was this high. I knew that local… Read More
How Mobile Apps Can Increase Small Business Sales
If you are a small business and are curious how a mobile app will help you business than check out this article. You will see that more and more consumers at looking at mobile as a way to shop and look for new companies.
Mobile applications can boost small business sales – – Five Point …
www.fivepointcapital.com4/27/12
Consumers continue investing in mobile technology at a rapid clip and are using related devices more often for online shopping. Pew Research Center’s… Read More
Keyword Level Tracking Increases ROI
If you are looking to get traffic to your website as well as new leads or new sales, pay per click can bring you a steady stream of traffic. Notice I said that it can bring a steady stream of traffic I did not say that can bring you a steady stream of sales and leads. A properly set up and optimized pay per click campaign can bring a great return on investment. A campaign that is not set up… Read More